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The Analysis of LED display's Major Market

The Analysis of LED display's Major Market

  • June 6,2019.

With the led screen become more and more popular, the competition of this industry also increased continuously in recent years. To alive in this competitive market, the LED companies should transfer their attention to the new market of LED industry. So what are the major markets of LED industry nowadays?

The small pitch LED display market

Because of the appearance of small pitch led display in China, it has driven the rapid growth of urban commercial display, and has become a new growth point for the LED display industry. Relevant statistics show that the number of small-pitch LED light will reach 29 billion in 2016. The small-pitch LED light consumption will reach 189.8 billion in 2021, and the CAGR will reach 46%. The output value is also expected to grow from $300 million in 2016 to $800 million in 2021. At present, whether from the aspect of technology or industry development, the industrial chain of the small-pitch LED display market is becoming more mature, and the market entry threshold is gradually decreasing. Over the past few years, many companies began to research small-pitch LED displays, and the pixel pitch has been small, and the pixel pitch can already reach P0.7. At present, P1.6 are gradually becoming mainstream in the market.

small pitch LED display

The rental market

The rental market may be one of the most active areas of the LED display market. In recent years, Chinese LED display rental market has developed rapidly, and the scale of the rental market has continued to expand. The main application areas have gradually expanded from cultural performances and sports to conferences, exhibitions and other commercial markets. Moreover, with the increase of small pitch, the rental market is continually expanding into more areas.

small pitch LED display

The rental LED market still has a large growth space. The global LED stage market has reached $740 million this year, up 14% year-on-year. It is expected that the growth rate will slow down slightly in the next few years, but it will still increase. By 2020, the size may increase to $1 billion. From the high-end rental products of Chinese companies frequently appearing at overseas exhibitions, we can understand the enthusiasm of LED display manufacturers for this market. Many companies have already occupied a large market in the European and American markets. At present, the small pitch led screen in the rental market is still in trial. P3.91 will still be the mainstream of the market in the next few years. Taking everything into consideration, the small-pitch rental screens may be the main products for the rental market in the next 3 to 5 years.

The creative market

With the increasing demand for personalized products, the creative display may be a new development direction for LED manufactures. As a representative of the creative screen, the special-shaped screen has cut a conspicuous figure in this field. Because of the unique display style, it attracts many customers’ attention. What’s more, besides the visual impact by the unique shape, some companies begin to add other interactive functions, such as VR, 3D and so on, which make the creative display become a new trend in the LED screen industry.

small pitch LED display

All in all, if the led companies want to alive in the competitive market, they need to have the ability to find the opportunities, not only follow the mainstream, but in the innovation direction.

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